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Rob Sullivan

Rob Sullivan is a SEO Consultant and Writer for Textlinkbrokers.com. Textlinkbrokers is the trusted leader in building long term rankings through safe and effective link building. Please provide a link directly to Textlinkbrokers when syndicating this article.

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There are some really great sources of information on planning and executing a successful paid marketing campaign, from researching your audience and the keywords they use to managing your bid portfolio.

I thought for this week I?d give a summary of some of the more interesting Search Engine Strategies sessions which are currently going on in New York City.

I was at SES as a speaker last year in New York and I have to say, there is a wealth of information there even if some of it is contradictory.  Not only that ,but you get to meet some amazing people and can even have one on one access with some of the search engine reps.  Overall, I found it to be a worthwhile experience.



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