<?xml version="1.0" encoding="iso-8859-1"?>
		<rss version="2.0">
		  <channel>
				<title><![CDATA[GoArticles.net - Articles - Marketing Direct]]></title>
				<link>http://www.goarticles.net</link>
				<description />
				<language>en-us</language>
				<copyright><![CDATA[http://www.goarticles.net]]></copyright>
				<generator>N/A</generator>
				<webMaster>ravi@sysox.com</webMaster>
				<lastBuildDate>Sat, 05 Jul 2008 04:38:01 MST</lastBuildDate>
			
				<ttl>20</ttl>

					<item>
					  <title><![CDATA[Junk mail? That&#039;s in my inbox, not my letterbox!]]></title>
					  <link>http://www.goarticles.net/articles/10086/1/Junk-mail-That039s-in-my-inbox-not-my-letterbox/Page1.html</link>
					  <description><![CDATA[A few years ago, brightly coloured envelopes would pour through our letterboxes. Emblazoned with grabbing statements and promises of a better life, these communications earned themselves the title of junk mail and would hardly even accomplish so much as a glance before being dropped into the waste bin.

But things have changed and lately more and more people are actually opening these pieces of mail. Why?
]]></description>
					  <author>no@spam.com (Ian Haughton)</author>
					  <pubDate>Tue, 15 Apr 2008 08:53:44 MST</pubDate>
					 <guid isPermaLink="true">http://www.goarticles.net/articles/10086/1/Junk-mail-That039s-in-my-inbox-not-my-letterbox/Page1.html</guid>
					</item>

				

					<item>
					  <title><![CDATA[Direct Mail Marketing Whats Your Audience Statement]]></title>
					  <link>http://www.goarticles.net/articles/706/1/Direct-Mail-Marketing-Whats-Your-Audience-Statement/Page1.html</link>
					  <description><![CDATA[In marketing in general -- and with direct mail in particular -- your audience awareness should be ever-present. So what's an audience statement, and what does it have to do with direct mail marketing?]]></description>
					  <author>no@spam.com (B.R. Cornett)</author>
					  <pubDate>Tue, 28 Mar 2006 00:00:00 MST</pubDate>
					 <guid isPermaLink="true">http://www.goarticles.net/articles/706/1/Direct-Mail-Marketing-Whats-Your-Audience-Statement/Page1.html</guid>
					</item>

				

					<item>
					  <title><![CDATA[How To Craft Stronger, More Compelling Offers That Will Boost Response Rates]]></title>
					  <link>http://www.goarticles.net/articles/182/1/How-To-Craft-Stronger-More-Compelling-Offers-That-Will-Boost-Response-Rates/Page1.html</link>
					  <description><![CDATA[How's your direct mail program working? Not quite satisfied with your response rates? Want to kick things up a notch or two or three? It may be as simple as improving your offer -- which, after all, can account for up to 60% of your success. This article gives you proven pointers for more profitable offers. Check it out now and boost your response rates later.]]></description>
					  <author>no@spam.com (Ernest Nicastro)</author>
					  <pubDate>Sun, 01 Jan 2006 00:00:00 MST</pubDate>
					 <guid isPermaLink="true">http://www.goarticles.net/articles/182/1/How-To-Craft-Stronger-More-Compelling-Offers-That-Will-Boost-Response-Rates/Page1.html</guid>
					</item>

				
				  </channel>
				</rss>
			